School is out, which means summer is here! You’re probably ready to take a nice vacation to the beach and relax, but unfortunately, you’re a real estate agent, which means you’re about to ramp up for another busy summer! Even if your calendar is already jam-packed with listing appointments, showings, and open houses, you should carve out some time for marketing. Here are a few summer marketing...
The real estate industry has never been more competitive and with new agents entering the market daily, it can be difficult to stand out from the crowd. And with rising home prices, it’s even more challenging to find qualified buyers and sellers ready to start their real estate journeys. With the new year quickly approaching, it’s time to take control of your real estate business. As a...
In this ever-changing real estate market, exploring new marketing strategies to stay connected is important. Email marketing opens a new avenue to promote your business and connect with your clients, real estate agents, and more! Here are a few email marketing campaigns Agent Operations can help you incorporate into your marketing to help you promote yourself and your business to the right...
We’re excited to welcome Jillian Lucia to our team as a Content Marketing Coordinator! With a background in animated filmmaking, Jillian brings a detail-oriented storytelling perspective to all her marketing content. While her love for design and branding shines strong, her passion lies in telling the story of her clients in their unique voices. Jillian lived on a sailboat as a child and...
If you’re investing time and money into real estate marketing, you want results. But you have to make sure you maximize your efforts to make your marketing stand out and create results. Here are some tips and tricks to maximize your real estate marketing. Stay in Contact A great place to start when trying to stay in contact with leads and clients is sending a monthly piece to them. It could be a...
As a real estate agent, you need an email newsletter. Why, you ask? We’ll tell you why! Why Email Marketing Is So Powerful Email marketing is the most effective way for real estate agents to cut through the noise and speak directly to your clients and sphere of influence. It’s an effective marketing tool to communicate with subscribers at every stage of the customer journey. It’s also...
It’s the $64,000 question… How do you create a compelling and conversational email nurture (aka “drip”) campaign to get a buyer or seller lead from first interest to “ready to roll”? It’s ALL about the details. Don’t be just any agent. Be THE agent. Educate. Teach a helpful skill or share high-value information. In practice: You’ve got a list of leads on an auto-drip who may...