Homebuyers are finding their perfect homes in various ways, including real estate websites, social media, open houses, and more. While the way homebuyers search for homes is based mainly on personal preference and comfortability, age demographics can also play a part. Wondering what marketing strategies are worth your time and marketing dollars? Identifying your target audience and their demographics...
Social media: Whether you love it or hate it, the truth is, it’s not going anywhere anytime soon. While it’s a great way to connect with family members and old friends, it’s also an excellent way for real estate agents to promote their business and get more leads. Contrary to popular belief, social media doesn’t have to be time-consuming or difficult. Consistently posting a few times a week...
Young Gen Z homebuyers are using social media platforms like TikTok, Instagram, and YouTube to find real estate agents to work with and homes to purchase, making having a solid digital brand more important than ever. A recent article from Later.com discovered the following statistics: 80% of Gen Zers spend time on YouTube 75% of Gen Zers spend time on Instagram, Around 60% of Gen Zers...
In real estate, it’s important to make connections with anyone and everyone. You never know when someone might be looking to buy or sell their home or know someone else who might. One of the easiest ways to connect is through marketing and social media. Being consistent in both will keep your name top of mind when the topic of real estate comes up. Let’s dive into our guide to making connections...
Social media continues to be an important platform in the real estate industry. It allows you to promote yourself and your business to an audience that you otherwise wouldn’t have been able to reach. Chances are you’re probably utilizing Facebook for your business, but have you branched out into Instagram yet? Instagram reaches a younger audience and is an excellent platform for promoting...
A fruitful spring season is upon us, bringing a more balanced real estate climate, rejuvenated buyers and sellers, and blossoming opportunities for real estate agents, brokers, and anyone involved in the real estate journey. From refreshed strategies to new avenues, there’s nothing to stop you from taking control of your marketing this season to make your business bloom. So, how can you keep your...
Social media is a huge tool for promoting your business and a great way to help grow your sphere of influence. Not only is social media free, but a majority of your clients are already using it - so it’s a no-brainer that you should be utilizing it too! We understand there are many social media platforms, and you only have time to keep up with a few of them between your busy schedules of listing...
Looking to take your engagement with your clients, fans, and network to new heights? Along with the Social Media program that Agent Operations provides, check out these fresh and effective strategies: FACEBOOK: Prompt and Consistent Communication: Be active and responsive to comments and messages. Show that you value their input and take the time to address their questions and concerns. Amplify...
Marketing and technology are a lot like the real estate industry — there are new developments and techniques being added constantly. It can be hard to keep up with the latest changes, so in this latest segment, we’ll be keeping a list of the latest and greatest and how you can use them to elevate your marketing skills to set yourself apart from the competition. LinkedIn Campaign Manager The...
#linkinbio | Instagram users are utilizing this hashtag more and more these days. In fact, there are 7,644,485 posts using it. When used properly the link in your bio not only extends your reach but increases the traffic to your website. Here's How >>When you want to direct followers to your website to read the rest of your blog post or visit your sales page or any website URL you are...