Do you know the phrase “if you build it, they will come”? That’s the truth about lead generation. Simply having a website and social media accounts doesn’t mean you will automatically get leads from them. In fact, some of the leads you get might not be ready to buy or sell right away, and you might have to nurture them for a few weeks or months until they are ready. To get the most out of your...
This red-hot real estate summer market is all about boosting business, generating more leads, and building genuine relationships with your sphere of influence. However, these prospects aren’t going to fall into your lap. A strong portfolio of clients requires a lot of heavy lifting, but the rewards speak for themselves - an incredible network of loyal clients that will generate business for years to...
Real estate marketing can be confusing and overwhelming, but it doesn’t have to be! We’re sharing five crucial strategies for your real estate marketing to generate leads and be successful. Define Your Audience Before creating and posting your content for prospective clients, you need to know who you’re talking to. Take the time to define who your ideal audience is. Is there a particular...
It’s the $64,000 question… How do you create a compelling and conversational email nurture (aka “drip”) campaign to get a buyer or seller lead from first interest to “ready to roll”? It’s ALL about the details. Don’t be just any agent. Be THE agent. Educate. Teach a helpful skill or share high-value information. In practice: You’ve got a list of leads on an auto-drip who may...