As much as we don’t want to admit it or hate doing it, lead generation is essential in real estate. You can’t just expect business to always fall into your lap; you have to put the work in to make it happen! We know what you’re thinking: ”I hate cold-calling. It’s the worst.” or “But, no one door knocks anymore.” However, when we talk about ‘lead generation,’ we’re not necessarily...
Is a solid client base on your Christmas list? The upcoming holiday season can be a fantastic time to show gratitude to your current connections, reconnect with past clients, and reach out to new ones. Whether big or small, a token of your appreciation can go a long way. The key is simply authenticity. Appearing out of the woodwork and asking for a referral is not the route to success. Neither is...
Do you have a listing that has been sitting on the market for a while? Wondering what you can do to drum up some showings? Take a look at these 7 tips that could help: 1. Check Your Price With the constantly changing market, how is your price? Try pulling new comps and review this information with your sellers. When pulling comps, be sure to consider the price per square foot in the comps you pull....
In the fast-paced world of real estate, branding is one element that is often placed on the back burner as real estate professionals work tirelessly to maintain their success in today’s rapidly shifting market. As a REALTOR®, a real estate broker, or a brokerage, branding is an essential part of your success, giving a voice to your unique story and mission that will enhance your standing as a...
With the changing market, it’s important now more than ever to focus on your past/current clients to help you stay afloat. They are more inclined to refer business to you because they have worked with you before and know you will take good care of their friends and family. Here are a few ways for you to keep in touch with your clients and keep your name top of mind. Reach Out To Them On...
So many real estate agents neglect “old school” marketing strategies that involve human contact. It’s easy to connect with people online, but nothing will replace that personal touch that comes from shaking hands and talking face to face. Going back to basics will create a connection that will set you apart from the competition. In-Person Appointments If a prospective client leaves you a...
Acknowledging the current market changes in your sphere of influence is essential. Here are a few ideas for social posts to your clients and network: The wind is shifting, folks! It’s hard not to notice changes in the real estate market. Interest rates are on the rise, with another hike predicted. We have all seen and heard the tales of homes going $300k over asking with 40 offers. So, in...
Looking to take your engagement with your clients, fans, and network to new heights? Along with the Social Media program that Agent Operations provides, check out these fresh and effective strategies: FACEBOOK: Prompt and Consistent Communication: Be active and responsive to comments and messages. Show that you value their input and take the time to address their questions and concerns. Amplify...
We’re excited to welcome Jillian Lucia to our team as a Content Marketing Coordinator! With a background in animated filmmaking, Jillian brings a detail-oriented storytelling perspective to all her marketing content. While her love for design and branding shines strong, her passion lies in telling the story of her clients in their unique voices. Jillian lived on a sailboat as a child and...
We’re excited to welcome new Team member, Trina Hawley! Trina will be an Executive Assistant, Leadership Team, with us! With more than 20 years in the construction industry, Trina Hawley brings a wealth of knowledge to the Leadership Team. Her experience as an entrepreneur and deep understanding of administrative functions means that she is able to assist with continual internal improvements,...