In real estate, your clients are your lifeline to success. Without them, your business doesn’t grow, and your goals can’t be achieved. Whether you’re just starting out or you have been in the real estate business for years, it’s important to build your SOI, nurture it, and continue to help it grow. Your SOI is one of the main ways to obtain referrals, which not only means more deals closed and...
No matter where you’re located, it can be challenging to stand out as a real estate professional against the competition. In every market, everyone is vying for the next buyer or seller, and you need to be at the top of your game. So, how can you consistently showcase the skill and talent of your brokerage and get your name out there? The answer: a compelling blend of creativity and strategic...
With any real estate market, it’s important to ensure your listings stand out against the competition. Staging is a great way to help your home stand out, and new seasons or holidays add another fun factor. Fall is a particularly fun season for staging because it brings a new level of warmth and coziness to your home that buyers are drawn to. Let’s look at a few fall staging and decor ideas to...
The beautiful fall season is a month for transitions, new beginnings, and celebrations of football, back-to-school, pumpkin spice, and everything nice! As a real estate professional, creating a captivating September marketing campaign across all platforms can seem daunting, but with a little help, you’ll be crafting compelling content for September and the months to come! From seasonal holidays like...
If you’ve been in the business for a long time, chances are you’ve had a listing on the market that wouldn’t sell, and in this current market, it’s no different. In an ever-changing market where mortgage rates are high, multiple offers are inevitable, and buyers struggle to find the perfect home, sometimes your listings sit on the market for what seems like forever. Let’s dive into a few...
We know, summer is not quite over, but it’s never too early to start thinking about fall and all things pumpkin! Fall is an excellent time of year to up your marketing because there are lots of pumpkin patches, corn mazes, and fun events to promote, so you can stand out as a community expert and help promote yourself and your business, too! These fun marketing ideas are sure to leave your clients...
Client reviews are crucial in a world where you’re trying to stand out against your competition. Before choosing a real estate agent, clients want to know what it would be like to work with you and what experiences other clients have had. Reading about the positive experiences of other clients builds trust and helps potential clients make informed decisions. Let’s dive into a few tips on how...
Social media continues to be an important platform in the real estate industry. It allows you to promote yourself and your business to an audience that you otherwise wouldn’t have been able to reach. Chances are you’re probably utilizing Facebook for your business, but have you branched out into Instagram yet? Instagram reaches a younger audience and is an excellent platform for promoting...
While we’re still currently enjoying spring, school will be out soon, which means summer is just around the corner! Summertime is a great time to pull out all the stops and stand out against the competition. Let’s look at some hot marketing ideas to help promote your business this summer! Get Involved During the summer, there are a lot of local festivals, fairs, and fun events. Get...
Did you know that, according to the National Association of Realtors®, 47% of buyers in 2022 first looked at properties for sale online as they began their home search? Or that nearly all home buyers (96%) used online tools at some point in their home buying process? These figures from the NAR highlight the significance of real estate marketing and getting your listings in front of potential...