With an ever-changing market and an industry full of real estate agents, it’s important now more than ever to stand out against your competition. Many real estate agents might post on social media to stay connected, but many aren’t going the extra mile with blogs. Let’s dive into the importance of incorporating blogs into your marketing plan in the current market. Provide Value Blogs can...
With the world of real estate constantly changing throughout the years, it will come as no surprise that its marketing strategies are also expected to shift in 2024. As we look to the new year, it’s key to anticipate these new real estate marketing trends and prepare our strategies, content, and business plans for an influx of evolving marketing in 2024. Real estate agents who proactively embrace these...
As a real estate professional new to the industry, marketing your business and brand can seem daunting when you start out. And yes, real estate marketing is complex and involves several levels of strategy across several platforms, but the results are unparalleled. From monthly email newsletters to property marketing campaigns to a strong presence on social media, a successful real estate marketing plan...
In real estate, your clients are your lifeline to success. Without them, your business doesn’t grow, and your goals can’t be achieved. Whether you’re just starting out or you have been in the real estate business for years, it’s important to build your SOI, nurture it, and continue to help it grow. Your SOI is one of the main ways to obtain referrals, which not only means more deals closed and...
If you’ve been in the business for a long time, chances are you’ve had a listing on the market that wouldn’t sell, and in this current market, it’s no different. In an ever-changing market where mortgage rates are high, multiple offers are inevitable, and buyers struggle to find the perfect home, sometimes your listings sit on the market for what seems like forever. Let’s dive into a few...
In a highly saturated real estate market, finding your edge over the competition can seem challenging. The truth of the matter is that you simply can’t target every single home buyer and seller - at least if you want to be successful in your real estate endeavors. The idea of niche marketing is not a new one, especially in our industry, but it remains a compelling way to boost sales and develop your...
We know, summer is not quite over, but it’s never too early to start thinking about fall and all things pumpkin! Fall is an excellent time of year to up your marketing because there are lots of pumpkin patches, corn mazes, and fun events to promote, so you can stand out as a community expert and help promote yourself and your business, too! These fun marketing ideas are sure to leave your clients...
Client reviews are crucial in a world where you’re trying to stand out against your competition. Before choosing a real estate agent, clients want to know what it would be like to work with you and what experiences other clients have had. Reading about the positive experiences of other clients builds trust and helps potential clients make informed decisions. Let’s dive into a few tips on how...
The real estate market has always been a competitive industry, but in the current digital age, standing out as a trusted authority can be a daunting task. For this reason, it’s a necessity for real estate professionals to incorporate a strong digital marketing strategy into their business plans. Digital marketing can be an incredibly powerful tool that can skyrocket your sales, boost incoming...
In real estate, it’s important to make connections with anyone and everyone. You never know when someone might be looking to buy or sell their home or know someone else who might. One of the easiest ways to connect is through marketing and social media. Being consistent in both will keep your name top of mind when the topic of real estate comes up. Let’s dive into our guide to making connections...