Do you know the phrase “if you build it, they will come”? That’s the truth about lead generation. Simply having a website and social media accounts doesn’t mean you will automatically get leads from them. In fact, some of the leads you get might not be ready to buy or sell right away, and you might have to nurture them for a few weeks or months until they are ready. To get the most out of your...
With an ever-changing market and an industry full of real estate agents, it’s important now more than ever to stand out against your competition. Many real estate agents might post on social media to stay connected, but many aren’t going the extra mile with blogs. Let’s dive into the importance of incorporating blogs into your marketing plan in the current market. Provide Value Blogs can...
The beautiful fall season is a month for transitions, new beginnings, and celebrations of football, back-to-school, pumpkin spice, and everything nice! As a real estate professional, creating a captivating September marketing campaign across all platforms can seem daunting, but with a little help, you’ll be crafting compelling content for September and the months to come! From seasonal holidays like...
Client reviews are crucial in a world where you’re trying to stand out against your competition. Before choosing a real estate agent, clients want to know what it would be like to work with you and what experiences other clients have had. Reading about the positive experiences of other clients builds trust and helps potential clients make informed decisions. Let’s dive into a few tips on how...
Blogs are a wonderful way to improve your website’s SEO and get more traffic to your website, but what content should you be posting? You don’t want to overwhelm your page with news, but you also don’t want to flood the page with lifestyle content. You need a healthy balance of content to appeal to a wider audience and keep users engaged with what you have to say. Check out some of our favorite real...
Fall is here, which means the holidays are approaching, and it’s an opportunity to put out some fun, themed content! Take advantage of the themes as a way to celebrate the time of year. If you’re at a loss for what to create, here are four paranormal ideas to take your real estate business to the next level! Buahahahaha! Create a Halloween Themed Social Media Contest Everyone’s on social...
If you’re investing time and money into real estate marketing, you want results. But you have to make sure you maximize your efforts to make your marketing stand out and create results. Here are some tips and tricks to maximize your real estate marketing. Stay in Contact A great place to start when trying to stay in contact with leads and clients is sending a monthly piece to them. It could be a...
Real estate marketing can be confusing and overwhelming, but it doesn’t have to be! We’re sharing five crucial strategies for your real estate marketing to generate leads and be successful. Define Your Audience Before creating and posting your content for prospective clients, you need to know who you’re talking to. Take the time to define who your ideal audience is. Is there a particular...
Social media has become an integral part of our lives for quite some time now. With the increasing amount of time people spend online, it has had a significant impact on various aspects of our daily routines. As more activities shift to the digital realm, social media's role has become even more crucial. A survey conducted by The Close, a respected real estate research resource, revealed that social...
For small businesses and real estate professionals, having an online presence matters. Actually, it’s one of the most important tools you have at your disposal. Saying this probably creates one big question — why? Why are websites crucial for real estate agents? Creating an in-depth and multi-faceted online presence is a great way to naturally attract people in your target market. Real estate is a...